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Legend Internet and CashToken to Provide Consumer Rewards

Legend Internet Limited, a key player in the financial technology services sector, has teamed up with CashToken Rewards Africa to offer cash rewards to its Internet and Digital Products Consumers through the Legend Pay App.

Users can now receive instant cash in their CashToken wallet when they make purchases using the Legend Pay App, pay for utilities, or conduct transactions at any of Legend’s merchant locations. Additionally, they have the option to convert their Legend reward points into CashTokens.

Every Friday, consumers using Legend Pay have the chance to win substantial cash rewards in the National Consumer Draw. Lai Labode, the CEO of CashToken Rewards Africa, emphasized the impact of this initiative on the lives of consumers, stating that it creates job opportunities and empowers individuals through their everyday transactions.

Aisha Abdulaziz, CEO of Legend, expressed enthusiasm about the collaboration, noting that the rewards align with Legend’s commitment to recognizing and incentivizing its customer base. This partnership is expected to drive increased transaction volumes, improve customer lifetime value, and enhance customer retention rates, contributing to a significant enhancement of the overall customer experience.

Legend Internet Limited is now part of the growing network of service providers collaborating with CashToken Rewards Africa, all striving towards a common goal of empowering consumers, improving living standards, and eradicating poverty in Nigeria and across the African continent. Other notable participants in this program include MTN, 9mobile, Ace Mall, BuyPower, Polaris Bank, and Unity Bank, among others.

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